Hi! My name is Ben Burns.
I’m the co-author of Practical Project Management, author of The Complete Case Study and The Perfect Proposal, I am the Digital Director of Blind, and I’m the guy who went from selling logos from $50 to $30,000 (we sell logos for a lot more now, btw).
This is how I learned project management
How does project management help?
When I first started out, I was a freelance designer working out of my garage. A one-man-band doing everything myself. If I'm being honest, I was figuring it out as I was going along. For those of you who know my story, you know that they were tough times.
See, back then, I was making $3 per hour.
While I wasn't really confident enough to ask for more, there was one other reason why I wound up making so little:
I had no process.
I like to say that I learn by getting punched in the face. Few hits on the jaw and lesson learned. And since those days, I've picked up a few tricks. My entire mission in life is to help you learn without lumps. I've written two products to date: The Perfect Proposal and The Complete Case Study. Both have been used by thousands of other creative entrepreneurs to really step up their game. You've probably seen these before:
Now I can not WAIT to share what I've learned about managing projects..
See, I used to onboard a client to do a $50 logo, and it would be a completely new venture. I reinvented the wheel with every project. I just kinda went with the flow. This wound up flowing me right into no money. And with goals of starting a family, this started to stress me out in a major way.
I don't think I'm alone here. I struggled with things like:
I can't tell you how much referral work I probably missed out on because I didn't hone and standardize my approach. This is a sure sign of unhappy clients. You know how it goes:
I knew I needed to improve things, but I had no idea where to start. I looked up project management online... what a Google search, right?! There are so many different methodologies out there, so many different tools, and so many different opinions about how projects should be run, it was confusing to say the least.
I tried learning things like Agile/Scrum, Waterfall, Lean, and used pretty much every tool under the sun... but everything I tried seemed like overkill. Most of that stuff just added more work to my plate instead of actually helping me get things done.
If you're like me, you need a practical project management framework that actually saves time.
You're in the right place. What I've learned over time is that we need to manage our projects in a way that:
Eventually, working with clients became a well-oiled machine. I was able to give them transparency and access while still maintaining control over the relationship.
But then everything changed.
I started working at Blind and met Matthew Encina. Watching Matthew lead an internal team is like watching a an experienced conductor guide a well-rehearsed orchestra. Seriously: he's Maestro status.
The more we collaborated on projects, the more I noticed our approaches overlap and eventually, we were left with a framework that wins: every. single. time. Our combined approach is really where the magic happens. And we've outlined it here:
Welcome to Practical Project Management.
This is the project management approach that we've used to manage million-dollar projects for clients like XBOX, AARP, Hudson Pacific Properties and more.
When you're finished with Practical Project Management, you won't just have a philosophy to think about. You'll have actionable, tactical steps that are industry proven. Tactics and fundamentals that work regardless of what project management software you choose to use. We've finally opened the curtains and will teach you how to:
If you're ready to make the most of every project, have time to do the work you really want to do, and start to scale your business by delegating, Practical Project Management will be great for you.
Get the right tips, tricks and solutions from people who have been running creative projects for Fortune 500 clients for over a decade. Stop running jobs at a loss and have the time to work on what you love. Here's the curriculum:Get Started
|Ch 001||Introduction: Four Videos|
|Ch 002||Project Management Theory: Six Videos|
|Ch 003||Our Approach Overview: Two Videos|
|Ch 004||Client Onboarding: Five Videos|
|Ch 005||Onboarding Using Monday.com: Eleven Videos|
|Ch 006||Internal Kickoff: Four Videos|
|Ch 007||Assigning Tasks: Four Videos|
|Ch 008||Check Ins: Five Videos|
|Ch 009||Submitting Work: Three Videos|
|Ch 010||Managing Feedback: Eight Videos|
|Ch 011||Danger Zone: Six Videos|
|Ch 012||Redirecting The Team: Four Videos|
|Ch 013||Getting Approval: One Video|
|Ch 014||Project Delivery: Four Videos|
|Ch 015||After Action Review: Three Videos|
COO, The Futur
Ben Burns is a brand strategist, an award-winning designer, and a successful entrepreneur. As the Digital Director of Blind, he leads at the intersection of design and technology for our clients.
Ben oversees most of the business development at Blind, and is responsible for closing millions of dollars in new business, with an average client engagement size of over $150,000.
Prior to joining the team at Blind, Ben founded Burnt Creative, a brand experience agency in Richmond, Virginia. He also served on the executive board of the Richmond AIGA chapter as Vice President.Visit Ben on Instagram
CCO, The Futur
Matthew Encina is an award-winning creative director at Blind. His clients include Fortune 500 brands, music artists, tech companies, and video games. For over a decade he has been working on top-tier campaigns at some of Los Angeles’ premier design studios and agencies.
Matthew's work has been featured in Fast Company, Creativity, Inc., Rolling Stone, The Wall Street Journal, and in film & design festivals around the world. Career highlights include award-winning interactive music video “Ink” for Coldplay, and multiple visually stunning campaigns for Xbox over the years.
To help creatives level-up, Matthew regularly contributes to The Futur – where he creates educational content on pitching, design, and animation. He has also has spoken at international conferences including Graphika Manila and TEDxCSLUB.Visit Matthew on Instagram
Feel ready to join a team with a high-level of understanding on how projects really work in a professional studio:
Be confident in telling people about your process, and learn how to manage and organize the way you work:
Balance internal and external project management so you can scale your company:
Matthew was able to help me pinpoint the redundancies in our process. After the meeting, what I got was a clear plan of action on how to improve our workflow. I felt more confident, and suddenly everything seemed to make sense.
Really impressed with the Perfect Proposal kit Ben Burns has created with The Futur - very concise + so much gold content that'll raise the bar for any designer or agency! Have so many ideas now...
I learnt an absolute tonne from the Storytelling With Images course and would gladly have paid significantly more to have those insights and see first hand your approach so thank you for putting it out there at such an affordable price.
The Complete Case Study from Ben is one of the most valuable tools for my business I've purchased in the past. There is so much information packed about how to showcase the end value of each project. Without Ben's help and insights I am not sure how I would have done this.
I just got a meeting with a client for over 6x my previous rate, using only the knowledge I got out of The Perfect Proposal. Thank you!
Learning project management is only the beginning. Get everything you need to successfully launch and run your own agency! This bundle is a $635 value - get it now and save over 10%!
Matthew Encina and Ben Burns answer your questions about dealing with clients, leading bigger teams, and overall project management in this exclusive, free, one-hour webinar.Register Now!